CATALYST STUDIO
Proposal · Valid 30 days
A demand engine for Lumen Health
Paid acquisition, lifecycle and brand — one team, one number to move.
The quarter, at a glance
−22%
Target CAC
€1.4M
Pipeline
2 weeks
Go-live
Prepared for
Lumen Health
Prepared by
Catalyst Studio
Period
Engagement: 6 months
The approach
What we will do
01
Acquisition
Rebuild paid social and search around a single, tested value proposition.
02
Lifecycle
Email + onboarding flows that turn trials into paying, retained customers.
03
Brand
A consistent creative system so every asset compounds, not resets.
Transparent pricing
Investment
| Phase | Scope | Monthly |
|---|---|---|
| Foundation | Audit, tracking, creative system | €6,500 |
| Growth | Paid media + lifecycle, managed | €9,000 |
| Scale | Expansion channels + experiments | €12,000 |
Fees exclude ad spend. Cancel any time after month 3.
Onboarding
What happens next
- 01Day 1
Sign & kickoff
Access, goals and the first 90-day plan.
- 02Week 1–2
Foundation sprint
Tracking, creative system, first campaigns live.
- 03Week 4
First results review
Real numbers, next bets, no fluff.
Next step
Ready when you are.
Approve below and we kick off Monday. This proposal was generated in minutes — on-brand, no template wrangling.